Wednesday, 30 November 2011

Advantages and disadvantages of a questionnaire

Advantages: 
Gathering information from my target audience to give me a clear idea of what they would like to see in a music magazine.
To show i have done market research, and have thought about more people than myself in the making of my magazine.
To get to know my target audience more, this will help with the content of my magazine as well as looks.

Disadvantages: 
If the majority of the people chose an answer to a question that your not too keen on and want to do a different answer, you may have to go with what your audience wants. 
I only asked ten people from devon, this only shows the opinion of the people from this area, therefore i have a small amount of people I know will like my magazine instead of aiming it at a wider range of people. 
The people I ask may not be 100% honest, they might be influenced by what is already on the market or by their friends. 

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